What does WHC do?


Creative Direction, Consultancy, Concept Creation and Development.


Expert creative direction and consultancy. 

With a focus on original, high concept thinking, producing and directing, Whole Hog Creations uses playful techniques to break through conventional creative roadblocks, to deliver unique and effective creativity, executed with depth, clarity and …FUN!


Creative Commercial Services and Production.


Concept and development for TV shows. Short-form animation production (digital, TV, film, commercials and corporate)Animation and live action, visual design and development. From planning and pre-production through to finished production.


What makes WHC different?


“For more than 15 years I’ve worked on creating, writing, developing, directing and producing BAFTA winning content for brands like, Cartoon Network, Boomerang, Nickelodeon, Teletoon, CBC and the BBC, creating amazing worlds, stories and exciting characters across TV, web and mobile. Working with these brands is like playing football in the Premier league, the standards are exceptionally high and you can’t help but play out of your skin. I have a hugely varied skill set and having worked as a Producer, Executive Producer, Director, Creative Director, Web Designer, Illustrator, Writer, Musician and Storyboarder, have a deep understanding of all the creative processes needed to formulate a successful concept and I pour all of that experience, passion and enthusiasm into every project I take on.

On top of that, I’ve always thought that if I can keep the attention of a 7-year-old kid, then I can keep the attention of anyone”.


James Fox (Owner / Producer / Creative Director).

foxy LARGE

With a background in TV, digital and creative agency work, James has created and developed a wide range of award winning TV series, websites and games for a variety of big name brands.

After gaining early experience at IMG, TWI and legendary design agency, Deepend, James then joined, Turner Broadcasting as the Creative Director at EMEA’s newly formed Interactive department.

Winning the Best Entertainment Website BAFTA in 2000, James then moved on-air to head up, Cartoon Network’s Special Projects department, before becoming, Turner EMEA’s Director of Original Production & Development, where he worked with numerous creative teams to steer concepts from pitch to pilot including the live action/animated quiz-com, Skatoony; Cartoon Network UK’s first full-length, in-house production. After three series, and a Best Children’s Entertainment BAFTA nomination, James left Turner in late 2010 to form, Whole Hog Creations Ltd.

Using a wide network of directors, editors, animators, designers, writers and musicians, James utilises his unique understanding of kids entertainment to create fantastic new IP and to produce high quality content for a wide range of clients and production partners from around the world; BBC, Cartoon Network, Nickelodeon, Tricon, Teletoon, CBC, Marblemedia, Th1ng, Red Kite Animation, Hitachi, Rocket, Smiley Guy studios and many more.


Want to scale up your project? Then these guys will join the party!

With a large network of collaborators (and very good friends) no job is too large for WHC to take on. Here are a few of the brilliant people James has hired and collaborated with over  the years, and whom he continues to work with on many WHC projects.



Richard Brookes (Freelance Script Writer and development producer).


Rich writes scripts for Cartoon Network, BBC, Nickelodeon and many, many production companies, he develops show concepts and he was the writer on the Cartoon Network Website, which won Best Entertainment Website BAFTA.

Tom Baker (Freelance Animator, Director).


Directed and animated numerous short films and episodes for various clients such as, Paramount, Cartoon Network, Tandem Films, Channel 4, Sci-Fy and the BBC. http://www.bakeranimator.com/

Oliver Davis (Musician / Owner of We Write Music Ltd).


Oliver has scored music for numerous international advertising campaigns, feature films, production music and over 400 TV episodes. http://wewritemusic.co.uk/filter/featured

Kevin Narrainen (Freelance Editor, Producer) BAFTA Nominated.


Experienced animation producer and editor with experience at Turner Broadcasting, Nickelodeon, Disney and the BBC.

Nina Fox (Production Manager).

With a background in agency work, content distribution and office management, Nina has worked with a rich mix of clients, including BBC, Channel 4, Barclay Card and VW, she’s also a qualified Masseuse and Doula!